7 steps to start your career as a digital marketer | Step By Step Guide
Digital marketing is booming, Google makes over 200 billion a year through ads. Facebook is generating over 50 billion a year through ads. Hi everyone I am Subhajit Dutta here at SDI SKILLS and today I am going to share with you 7 steps to start your career as a digital marketer | Step By Step Guide. Before we get started please subscribe this blog to get every notification about digital marketing and online business.
Question for you : How many have you been in digital marketing?
If you are just starting off leave comment below with ZERO.
If you have been doing this for a while, leave a comment below 1 years, 2 years, 4 years, whatever the number is. I am curious cause the tips & tricks I am talking about today it should help you out if you are about to start your career or even if you are already few years in digital marketing or a digital marketer. So here the first thing I want you to do is.
1 Start your own Website
I want you to start your own website. This is the first step to head start career as a digital marketer. You need to go out there, create a wordpress blog or any type of site, I really prefer wordpress cause it is a free source and easy to use, you don’t need any coding skills just drag & drop and your site is ready wow. If it is an e-commerce related then start a shopify site. The best way to learn marketing is start your own website.
2 Take all the Competitors you have
Take all the competitors you have, if you don’t know what they are, you just created that website and it should be a site that you are passionate about, the industry that you are in. If you don’t know any competitors take those keywords, whatever industry you are in, like doctor, digital marketer, google from you will find the URL’s. There so many free keyword research tool like Google Keyword Research Tool, H-Super Tools, Uber Suggest. So pop them into a tool called uber suggest. These are all URL’s that are ranking for these keywords you are going after. This will show you how much traffic your competition is getting per region. It will also show you the top that your competition is getting traffic from, and it shows you all the keywords. And it show you all the keywords that are driving traffic to your competition. Now you have seen this, the next thing is you need to do
3 Click on the Top Pages Report
The top pages report will show you all the top pages for all your competitors, how many visits are getting to each of those pages, how many social share do they have, how many backlinks do they have. And here is what I want you to do next, now you have the data, go look at these top pages, figure out which key terms are driving the traffic, have high volume, high cost per click, and a low search difficulty. Because these are the ones that are the easiest to go after first and have the most valuable traffic. Go look at those pages, then write a better version of that page. Don’t just create something that is similar, one up them, have better images, better graphic, better videos, whatever it may be go above and beyond. I used to do custom graphics, design through adobe photoshop, AI, Corel so I could put every single thoughts in my graphics and could pop up them into my blog posts. That way I could have myself, my content, my articles stand out from the competition. When you have done that then next to do for you is
4 Promote your Content
So you want take all the people that linked to your competitors, you have seen that from ubersuggest. It shows you the long list of all the people that linked to your competitors , what you want o do is reach out to all those people and be like hey Sam, I noticed you linked to XYZ article and I have similar one that just came out but mine covered one, two and three that theirs didn’t. cheers, Subhajit. Sending that simple e-mail to hundreds of people, I am not talking 100 people, I am saying hundreds, two hundred, three hundred, four hundred. You will notice that some of those people start linking back to you, boost your traffic and you are also going to get referral traffic. Referral traffic is huge. The other beautiful part about ubersuggest is it shows you all the popular articles based on social shares. So I want you to go to twitter search, type in the URL of your competition, and it will show you all the people that share that content on twitter. Hit them all up, ask them hey sunny I noticed you shared XYZ article from ABC, I have a similar one that just came out but mine covers One, Two and Three. If you like it feel free and share it, Cheers, Subhajit. PS, let me know if I can do anything for you. Sending those simple articles and email out or more so messages, you will get more social shares. You did that with links, you are now doing that with emails, you are going to get more traffic. As you get more traffic you will start getting results. The next thing I want you to do is
5 Start Collecting Emails
It is not just about getting people to your site, it is about building a brand. You can not build a brand without collecting emails. you can use free tools like helo bar, limits slider, pop ups, I do that on sdiskills.com, it is a great way to collect more email address, so then when you get people to come back to your site, you will start building a brand. As the XE of google once said, brands are the solution. He was talking about figuring out what site to rank at the top of google, and also combating things like fake news. For that reason you want to build a brand. And they say when you get people back to your site seven times, you are much more likely to build a brand. The next thing I want you to do is
6 Install a free tool called Subscribers
This leverages push notification. If you have ever used push notification leave a comment below with yes. If you have not leave a comment below with no. just Curious. What subscribers allows you to do is have people subscribe to your site with just one click , and that way you can just keep getting them back to your site through the browser notifications, has amazing results, especially when you combine that with email. The last thing I want you to do is
7 Start selling Something
Whether it is a physical product or digital products or a service, doesn’t matter, you can do lead generation, you can sell products through affiliate marketing, I just want you to sell something online. Because when you learn to sell online, you are learning the full suite of digital marketing that digital marketer do use. It is not just about driving traffic in your site, you need to convert visitors into customers. and if you want a bonus tip, this is all you guys who are over achiever, run a AB test. There is a lot of solution like Crazy Egg that allow you to do this, but you can run AB test to maximise your conversion rate. Once you done that you will jump start your career as a digital marketer. If you need any help with your marketing needs, check out my ad agency nspv.sdiskills.com and if enjoyed this article like it, share it, subscribe it. Have any questions? Leave a comment below I will answer it.
In this blog I am talking about 7 steps to start your career as a digital marketer and showed the Step By Step Guide and as a digital marketer I really go with this steps and got so much benefit from them. If you want to increase web traffic or want to drive traffic into your blog, youtube channel or in your site try this I promise you it will help you but you have to keep patience and keep doing this cause it takes a little time cause the process is organic absolutely free.
If you have any question please wrote them below in comment box I will answer and if you like this article please share with your friends, help them to learn the skills.